Our 28th entry in the series of ads brought to you through the generosity of mega-collector, Warren Bernard. Here we have a quartet of Syd Hoff Auto- Lite Batteries ads from the mid 1940s (top to bottom: 1944, 1943, 1943, 1944).
Here’s Mr. Hoff’s entry on the Spill‘s A-Z, and a Hoff cartoon collection from 1961:
Syd Hoff ( Pictured above. Source: Esquire Cartoon album, 1957) Born 1912, New York City, died May 12, 2004, Miami Beach, Florida. New Yorker work: 1931 – 1975. Website: http://www.sydhoff.org/
Blog of Interest: A New Yorker State of Mind
Another fine fun interesting read from this site “reading every issue of the New Yorker” —
This week it’s a close look at the issue of October 27, 1928, which has a somewhat lost-in-the-sauce Peter Arno cover. Arno was familiar with his subject matter — he had played football while at Hotchkiss, just six years (just six years!) before this cover was published: